Simple and elegant logo
The lettering is a subtle reference to the calligraphy of ancient Rus. The sources of inspiration are “The Tale of Igor’s Campaign” and the manuscripts of Kyivan Rus.
The abbreviation of the Ministry of Culture and Information Policy is integrated into the logo. The thin strokes and rounding are subconsciously read as soft and friendly elements that create dynamics.
As a depiction of a new turn of history and culture, their dynamics and intersection remind us of the interdisciplinary nature of the work of the MCIP.
The lettering is a subtle reference to the calligraphy of ancient Rus. The sources of inspiration are “The Tale of Igor’s Campaign” and the manuscripts of Kyivan Rus.
The abbreviation of the Ministry of Culture and Information Policy is integrated into the logo. The thin strokes and rounding are subconsciously read as soft and friendly elements that create dynamics.
As a depiction of a new turn of history and culture, their dynamics and intersection remind us of the interdisciplinary nature of the work of the MCIP.
Colorful background
For the colorful background, we use corporate shades: lemon, red and blue.
Paint filling separates blocks in Instagram or on printed products.
